Tuesday, January 24, 2017

The Printing

Here's the part many have been waiting for.

All the research, history, design...What about the goods?

Democracy Spoken Here is a type art piece using a group of phrases from famous quotes of people from American history. They spoke of a true democracy, where every person really does count--regardless of their color, gender, race, belief--and now, very significantly, identification.

Whoa! Not so fast with those facts!


With the advent of what I call mutable media, we're stuck in a perpetual 1984: a recombinant jumble of events kluged into "alternative facts" of the day.
Proof of events is refuted because the once-unrefutable truth beheld by the cold eye of the photograph can now be manipulated to "delegitimize a president".

Fully aware of and capitalizing on the lack of digital savvy many have, the current administration has painted a picture of itself as a technological underdog at the mercy of those who attempt to deliver the facts. Calling reality into question seems to always have been America's real pastime.

Which is why print media remains so significant, even as huge printing plants fade as a romantic memory and consolidates into corrals of brokers. There's a wall to scale here: I wrote a few weeks ago that a nice portion of NYC earned its living in the print shops on Canal Street--and that erosion of jobs started in the early 1990's with the final and decisive blow to it in 2008 with the event of the tiny portable computer--the phone. What could take its place?

IT is one consideration. Still predominantly male, a quick certification gets you a job hooking people up to their ethernet ports. Some ascend the sales and design ladder, depending on the attitude toward innovation (read: education). So, is that where the meat-and-potatoes crowd went?

OK, no more snide remarks. I enjoy a good burger once or twice a year myself.

The idea behind Democracy Spoken Here is a resurrection of the art and craft of printing while resurrecting the art and craft of rebellion. A few words in black ink on a white piece of paper, printed just enough times to classify it as evidence go a long way to remind people that differences among people do not signify inferiority or failure.

We take for granted that many of the struggles of the marginalized have given us what we treasure today--starting with something as simple as the eight-hour work day.

What's under the lens here is authenticity. A few words might seem fairly straightforward to execute as genuine. Designing the typography and selecting the finest print medium that reflects their times is, though an art form, merely mechanical. The words are what stand as a testament to truthfulness and accuracy that we so cherish in this country, and which is so imperiled at this time.

No comments :

Post a Comment