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| Today's posting in KS. |
As I worked my strategy in the past, I launched a Twitter announcement that day between 11:00 - 1:00. I already posted on FB last night, but at the moment didn't get any hits. I got more attention for posting my new profile photo. Go figure.
In less than 12 hours, my project was almost 50% funded on Kickstarter. While I was requesting a $5.00 pledge for a postcard,a number of people pledged $ 25.00, which is awesome.
The funding came to a abrupt halt a few days later. I mean abrupt. I didn't get a single pledge. For a week. Flipping as usual, I made some changes, and a few more pledges came in.And then, another stop. It's possible that the Robert Indiana similarity isn't resonating. A trusted colleague emailed me to warm that his estate is very strict about the LOVE use; I didn't get back any objections. So, just about 90% funding, I'm calculating my next move. I'm thinking about a voice-over video.
I'm almost there and just might make it. I need a knight in shaping armor. Keeping a positive attitude, the minute I make the funding goal, I'm thinking of printing even if it's in advance of the closing date.
This is quite unlike the other KS I did a few years back, because the amount requested is so much smaller and the rewards are so much more manageable. But, I'm learning, without the major marketing, it's an uphill battle, doesn't matter how much or how little the goal.
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